Management Team

Management Team

David Forde

David Forde

UK Managing Director, HEINEKEN

David Forde joined HEINEKEN's UK business as Managing Director in May 2013. David has worked for the HEINEKEN company for 25 years, starting in 1988 when he joined the Sales & Marketing team at HEINEKEN Ireland. Following this he moved to the Netherlands and then Poland, where he was Marketing Director. In 2007, David was appointed General Manager of the HEINEKEN UK business and played an important role in the HEINEKEN acquisition of Scottish and Newcastle in 2008 and the integration of the two companies. In 2009 David returned to HEINEKEN Ireland where he was Managing Director for 4 years before becoming UK Managing Director of HEINEKEN in 2013.

David Paterson

David Paterson

UK Corporate Relations Director, HEINEKEN

David Paterson was appointed to HEINEKEN’s UK Management Team as Corporate Relations Director in June 2016 after nearly four years as Head of Public Affairs & Corporate Responsibility.  Prior to joining HEINEKEN, David spent four years at ASDA as Head of Regional Affairs.  He was Head of Policy & Communications for the Scottish Liberal Democrats between 2004 and 2008. A graduate of Edinburgh University, David started his career in public affairs consultancy advising a range of private and third sector organisations.

Jane Brydon

Jane Brydon

UK Human Resources Director, HEINEKEN

Jane Brydon joined HEINEKEN as our UK Human Resources Director in March 2014. Her previous role was at Sainsbury's Bank where she was the People and Communications Director. Prior to that, Jane was the HR and Communications Director for Scottish Widows from January 2009 to August 2010, and was the Group Functions HR Director for HBOS between 2004 and 2009. Jane has a strong background in HR, change management, programme management, colleague engagement and communications.

Cindy Tervoort

Cindy Tervoort

UK Marketing Director, HEINEKEN

Cindy Tervoort joined HEINEKEN's UK business as Marketing Director  in January 2016. She started her career at Unilever in the Netherlands in 1996, where she held various marketing and sales positions before moving on to PepsiCo Netherlands in 2006. She was appointed Marketing Director at PepsiCo Netherlands in 2008. In 2011 she moved to the UK to lead the marketing of PepsiCo’s cereal business in the UK and later moved to a regional role, being appointed Head of Marketing for Cereals for Europe and Africa.

Simon Amor

Simon Amor

UK Sales Managing Director, Off Trade, HEINEKEN

Simon has over 20 years’ experience across the retail and FMCG industry.  He started his career as a graduate with Sainsbury’s where he spent several years in product management and buying roles.  Since 1999, Simon’s been with Colgate-Palmolive.  Between 1999 and 2006, he worked in a number of customer roles within their UK commercial organisation.  In 2007 he relocated to Switzerland as European Customer Development Director for Colgate's European division, managing the relationships with global and regional customers.  In 2011 Simon moved to Colgate Australia as Sales Director and left from role of Sales Director for Colgate’s UK/Ireland group in September 2016.

Chris Jowsey

Chris Jowsey

UK Director, On Trade, HEINEKEN

Chris was appointed Director, On Trade for HEINEKEN UK in January 2016.  Previously he was Trading Director of Star Pubs & Bars, the leased and tenanted pub company of HEINEKEN in the UK, with 1,050 pubs across the country.  Chris has held the role of HUK Commercial Director and MD, Newcastle Breweries & John Smith’s Ltd.  Chris trained as an economist and began his career with Swallow Hotels, then part of the Vaux Brewery.  He is also a non-executive Director with T&R Theakston’s.

Lawson Mountstevens

Lawson Mountstevens

UK Managing Director, Star Pubs & Bars, HEINEKEN

Lawson Mountstevens joined Grand Met Brewing as a graduate trainee in 1990, and has held numerous commercial roles with Scottish Courage, Scottish & Newcastle and now HEINEKEN. His roles have included Sales Managing Director Courage East, Sales Managing Director National Sales and most recently Managing Director, On Trade, HEINEKEN UK where he drove a continuous improvement agenda that has strengthened the company with customers the length and breadth of the UK.

In 2016, following the a decision to appoint a dedicated Management Team member to lead Star Pubs & Bars, Lawson became Managing Director, Star Pubs & Bars.

Radovan Sikorsky

Radovan Sikorsky

UK Finance Director, HEINEKEN

Radovan Sikorsky joined HEINEKEN UK as Finance Director in September 2016. Prior to this he was Senior Regional Director Finance Americas from 2013, leading the the regional Finance Function in a period of fast business expansion and transformation. He has also held the role of Finance Director in our Slovakian, Hungarian and Polish OpCos. Before joining HEINEKEN, Radovan worked with KPMG as Senior Manager.

Jochen van Esch

Jochen van Esch

Ireland and UK Brewing & Operations Director, HEINEKEN

Jochen van Esch was appointed Brewing & Operations Director, Ireland and UK in February 2014. Prior to this role, he was the Technical Director for Consolidated Breweries in Nigeria.

Jochen joined HEINEKEN 15 years ago as a Production Management trainee and has subsequently held a number of different international positions across the Supply Chain function, including Production Manager in HEINEKEN Netherlands and Supply and Brewery Manager in Indonesia before moving to Nigeria.

Alex Elberg

Alex Elberg

UK Customer Service & Logistics Director, HEINEKEN

Alex joined HEINEKEN in the UK in October 2014 from Mondelēz International where he has worked for nine years, most recently as Integrated Business Planning Director for Europe. Prior to that, Alex held a number of Senior Supply Chain roles at Cadbury, Coca-Cola Enterprises, Bic and Asda.
 
Alex has a strong background in leading large and complex change programmes across the supply chain and commercial functions to improve cost efficiency, customer service levels and drive revenue. He has a wealth of experience at both operational execution level and strategic planning.